Google Ads

Starting March 11th, 2024, ad groups that were created over 13 months ago and haven’t received any impressions within the last 13 months will be paused.

Maximize brand visibility and attract clients with Google Ads. Use these six tips to optimize campaign types and settings for peak efficiency.

What Are Negative Keywords And Why Do You Need to Include Them In Your Google Ads Campaigns? Negative keywords let you exclude search terms from your campaigns and bid on specific keywords related to your customers’ interests. Using negative keywords improves your targeting and increases your advertising ROI. How Negative Keywords Work When researching negative … Read more

5 Google Ads Tips for Vancouver Businesses in 2022 Google Ads is one of the most effective digital marketing programs to drive conversions and sales. With Google Ads, you can only pay advertising dollars when a user clicks on your ad that appears after the user searches for a search term that you bid for … Read more

Google Ads for Beginners: Ads Not Showing on Google? Here’s Why You wrote your ad copy and launched your Google Ads search campaign,only to find out that your ads aren’t showing up. Why? Here are several  reasons why your Google Ads are not showing up in search results, and also how you can fix it. … Read more

Advertisers can bid on keywords that are related to their businesses or products or services and serve their Google search ads on Google search results. For example, a mechanic shop can bid on the keyword phrase “oil change” and show their Google search ad for related queries on search results.

Google Tests Ads on Local Business Listings In Its New Pilot Program Google is now testing third-party ads on Google business listings by displaying ads on businesses’ listings. The test is currently implemented on restaurants and other industry categories. Google has implemented a similar test back in 2017 as well as last year in 2019. … Read more