Google Analytics 4 (GA4) for WordPress Using GTM: Setup Guide
Universal Analytics (UA) will be phased out by June 1st, 2023. At that point, Google Analytics users will have to use Google Analytics 4 (GA4) to collect website visitor data. Ideally, you’ll want to create a GA4 account and set it up for your WordPress website as soon as possible. There are some drastic changes between UA and GA4, so it’s best to start using GA4 sooner in order to familiarize yourself with the latest in Google Analytics.
If you want to set up GA4 for your WordPress website, here are four steps you can take.
Google Analytics 4 Engagement Metrics: What You Should Know
Google Analytics 4 Engagement Metrics: What You Should Know With Google Analytics 4 (GA4) adoption on the rise in businesses and marketing teams, GA4 is quickly becoming the standard for measuring and gaining insight into customer data. There are some drastic changes in GA4 compared to its predecessor, Universal Analytics (UA). In some cases, they […]
How to Setup Phone Click in Google Analytics 4 Using Google Tag Manager
Tracking clicks on the phone number on your website helps you understand your audience’s engagement with your site. Understanding your audience’s behaviour is a powerful tool which enables you to optimize your website for sales and conversions.
How to Setup Google Analytics 4 Conversion Goals Using Google Tag Manager
How to Setup Google Analytics 4 Conversion Goals Using Google Tag Manager Copy Your GA4 Measurement ID Go to the Admin section and click on Data Streams. Then, copy your measurement ID. Integrate Your Google Analytics 4 Account With Your Google Tag Manager Account Go to your Google Tag Manager account and select Google Analytics: […]
How to Create Custom Conversion Goals in Google Analytics 4 (GA4)
A Google Analytics conversion goal occurs when a website visitor takes a specific, high-value action on a site. A Google Analytics conversion goal could be a website form submission or a click on a call-to-action such as phone number or email. Tracking goal conversions helps you measure your marketing and website performance.
Why Businesses Need Digital Marketing Now [Podcast With WealthSmart]
In this episode Richard and Matt from WealthSmart speak with Ray from RW digital about why business owners need to embrace digital marketing.
How to Integrate Google Analytics 4 with WooCommerce
How to Integrate Google Analytics 4 with WooCommerce Google Analytics is a Google-powered analytics tool that lets you track website behaviours, interactions, and sales. WooCommerce is an open-source ecommerce plugin for WordPress. It is designed for use by small to large-sized online merchants. You can integrate Google Analytics with WooCommerce to track both online purchases […]
4 Features in Google Analytics That Every Marketer Should Know
GA4 comes with new advanced features. Some features have also been removed. Here are four features you should know about in the new GA4.
Lunch & Learn Webinar: 8 Simple SEO Tips Every Small Business should Implement in 2022 [Richmond Chamber of Commerce]
4 Features in Google Analytics That Every Marketer Should Know [BCAMA]
Google Analytics 4 (GA4) is the latest version of Google Analytics. It will replace its predecessor, Universal Analytics (UA).
