Marketing Interview with Lorenzo Schober, Manager of Marketing and Communications at Museum of Vancouver

Lorenzo has an extensive background in marketing within the non-profit and cultural sectors, working on building promotional partnerships, driving awareness, and creating engaging and thought provoking content.
SEO for Toronto Businesses: 8 SEO Tips Toronto Businesses Should Use

SEO for Toronto Businesses: 8 SEO Tips Toronto Businesses Should Use With more shoppers searching on Google for products or services or information, search engine optimization, commonly known as SEO, has emerged as one of the most important digital marketing programs for any small business. SEO entails the process of increasing a website’s search ranking […]
8 SEO Tips Vancouver Businesses Should Use for Their Websites

8 SEO Tips Vancouver Businesses Should Use for Their Websites SEO, is the process of increasing a website’s search ranking, mostly for Google search results, through technical implementations and creative and effective content writing. While the digital marketing space has changed drastically each year, the importance of SEO remains critical to a business’ overall digital […]
Google Ads for Beginners: Ads Not Showing on Google? Here’s Why

Google Ads for Beginners: Ads Not Showing on Google? Here’s Why You wrote your ad copy and launched your Google Ads search campaign,only to find out that your ads aren’t showing up. Why? Here are several reasons why your Google Ads are not showing up in search results, and also how you can fix it. […]
3 SEO Backlink Audit Tips Every Company Should Use [BCAMA]

Use these three backlink audit tips to assure that you’re earning a competitive number of quality backlinks.
SEO for Toronto Businesses: 8 SEO Tips Toronto Businesses Should Use

With more shoppers searching on Google for products or services or information, search engine optimization, commonly known as SEO, has emerged as one of the most important digital marketing programs for any small business.
SEO for Beginners: Website Not Showing On Google? Here’s Why

SEO for Beginners: Website Not Showing On Google? Here’s Why You just devoted time and energy into developing a beautiful new website, but it won’t show up anywhere on the Google search results page (SERPs). What happened!? Here are several reasons why your website isn’t appearing on search results, and also how to fix it. […]
Is Keyword Density an SEO Ranking Factor? Here’s What SEO Experts Have to Say

Keyword frequency is defined as the percentage of a keyword or keyword phrase shown on a webpage, divided by the total number of keywords on the page.
7 Local SEO Tips That Toronto Businesses Can Use to Stand Out In Local Google Search Results

7 Local SEO Tips That Toronto Businesses Can Use to Stand Out In Local Google Search Results Gaining more online visibility is especially important for businesses in a competitive market like Toronto’s. By increasing a business’ online visibility, a company will have a greater chance of attracting more prospects to the company website and turning […]
5 Consumer Shopping Trends in The Auto Industry, According to Think with Google Data

The second quarter of 2020 was a tough period for the automotive industry in the United States and Canada. New vehicle sales were down year-over-year and quarter-over-quarter due to temporary closure of dealerships or showrooms.