How to Use Google Analytics 4 to Track Your Calgary Business’ SEO Performance

Use Google Analytics 4 to track and improve your SEO performance. Gain insights on organic traffic, engagement, and more!
Top 10 Questions to Ask an SEO Expert in Calgary Before Hiring

Learn the top 10 essential questions to ask a Calgary SEO expert to ensure they’re the right fit for your business.
Keyword Research Tips for Calgary Businesses

Improve your Calgary business’ local SEO using targeted keyword research tips and tools such as Google Ads Keyword Planner and SEMRush.
Local SEO Calgary: How to Get Your Calgary Business to Rank on Google Maps

Improve your local visibility in Calgary! Optimize your Google Business Profile to rank higher in Google Maps search results.
6 SEO Trends to Watch in 2025

Stay ahead in SEO with 2025 trends: AI-driven search, user-focused design, zero-click strategies, and quality content focus.
5 Predictions on How AI Will Impact SEO in 2025

Discover how AI will reshape SEO by 2025, from automating tasks to refining SERP features, image SEO, and user experience.
How Much Energy Do Google Search and ChatGPT Use?

With our increasing reliance on technology, every click, query, and response incurs an energy cost. But just how much energy is expended every time we turn to Google or ChatGPT to find answers? This post explores the energy and environmental impact of these digital tools, putting their usage into perspective. Google Search Energy Consumption: Small […]
Key Google Search Console Metrics to Track Every Month

Tracking SEO metrics in Google Search Console is useful to assure that your SEO rankings are performing well and your website is maintained and optimized for SEO. Here are top Google Search Console metrics you should keep track each month. Page Indexing This report shows whether your pages are being indexed by Google and making […]
Hotel SEO Tips for 2025 and Beyond

Consumers will continue to rely on Google for hotel and travel searches, making SEO an important aspect of hotel marketing in 2025 and beyond. To help your hotel stay ahead in the hotel SEO game, here are some hotel SEO tips you can implement on your website. Write Authentic Content According to Your Hotel Brand […]
Yelp Sues Google: Claims of Illegal Local Search Monopoly

In a significant legal move, Yelp has filed a lawsuit against Google, alleging a search engine monopoly promoting its own reviews. This follows a recent antitrust ruling finding Google guilty of monopolistic practices in its search engine operations. Yelp argues the dominance of Google is stifling competition and limiting consumer choice. Yelp claims Google unfairly […]