Marketing Interview Series with Neal Lally, Director of Marketing at 505-Junk

Neal Lally shares his journey from sales to marketing, leading 505-Junk’s strategy with SEO, AI, and local brand building.
GA4 Annotations Are Now Here

Easily add annotations in GA4 to track events, explain data changes, and highlight key insights for your team.
Google Processes over 5 trillion Searches Each Year

Google now processes over 5 trillion searches per year, highlighting its growth and the continued rise of Google Search.
Lunch & Learn Webinar – What AI Means in the World of Digital Marketing [Richmond Chamber of Commerce]

What’s the Future of Google Analytics?

Google Analytics has long been viewed as the industry standard for measuring success in digital marketing. However, the expectation that Google Analytics can provide perfect data is a misconception. Starting in 2025, we should focus our data analytics efforts on using Google Analytics to identify trends and directionality rather than focusing on absolute numbers. The […]
Marketing Interview Series with Jeff Cuz, Director of Digital and eCommerce at CaseMogul

Jeff Cruz is the Digital Director for CaseMogul, a phone repair and accessories retailer with over 17 locations across Western Canada. Jeff oversees the Ecommerce and Digital Marketing teams in order to give their customers the best online experience possible. He has been creating digital experiences since the mid 90’s when he created a Bulletin […]
Marketing Interview Series with Gabriela Kurtz, Assistant Professor at University Canada West & Digital Marketing Consultant

Marketing expert & professor Gabriela Kurtz shares insights on AI, data strategy, and digital ad trends for 2025.
Marketing Interview Series with April Wu, Founder at Clear Context Consulting

Digital marketing leader April Wu shares insights on agency vs. startup experience, career growth, and AI’s role in marketing.
How to Use GA4 Anomaly Detection for Insights

Learn how to use Google Analytics 4 Insights to detect anomalies in website traffic with AI. Contact us for GA4 help!
How to Track Email Traffic in Google Analytics 4

Learn how to analyze email marketing performance in Google Analytics 4 with traffic reports, filters, and explorations.
