Top 4 SEO Trends For 2023 [Small Business BC]
Search engine optimization, commonly known as SEO, has been through a lot over the last few years, 2022 included. Consumers are shopping more online which means that more shoppers are searching or Googling for products, services or information. This trend will likely continue in 2023, which means that SEO will further its importance in a company’s digital marketing mix.
5 SEO Tips for Canadian Businesses in 2023
With 2023 on the way, we’re ecstatic about what the new year will bring. One thing is certain: in 2023 Google search engine will remain a popular tool that Canadian shoppers will use to find product information or search for products consumers want to purchase.
SEO for Beginners: Does Bounce Rate Affect Search Ranking?
Many Google search representatives have consistently and explicitly stated that Google doesn’t use Google Analytics data, including bounce rate, to rank websites.
What Is GA4 Data Stream and How Does It Work?
A data stream is a source of data being sent to a GA4 property which could be either from a website (web) or an App (iOS and Android).
SEO For Beginners: How Image File Names Affect A Website’s SEO Ranking
Did you know the keywords that are used in an image file name are taken into consideration for SEO ranking? For that reason it’s recommended by Google that images be given meaningful and thematic filenames.
Google Analytics 4 Exploration Reports Defined
Learn how you can build Google Analytics 4 (GA4) exploration reports to learn and dig deep in your website visitors’ customer journey!
Digital Marketing Fundamentals for Your Small Business Webinar [Spring Activator]
Google Analytics 4 Data Filters: 3 Things You Should Know
You can use Google Analytics 4 (GA4) data filters to exclude specific from being collected by your Google Analytics 4 account. Learn how.
How to Setup GA4 in GTM: Setup Guide
Google Tag Manager (GTM) is a Google-powered tag management system that lets you add additional tracking to your website. You can use GTM to track which buttons your website visitors have clicked on for your website. You can also integrate GTM with Google Analytics 4 (GA4) and install GA4 on your website. Here’s how.
Google Analytics 4 (GA4) and Google Search Console Integration: Setup Guide
Google search console (GSC) is a Google-powered webmaster tool that provides insightful website and SEO data such as your website’s organic impressions, clicks, and average positions. GSC also provides information such as the number of error pages on your website and which pages aren’t indexed by Google. These insights help you understand your website’s SEO performance and optimize your website to improve your ranking on Google search results.
