6 SEO Metrics Businesses Should Consider

SEO metrics

6 SEO Metrics Businesses Should Consider Average position ranking One of the most important SEO metrics that you should keep track of is your website’s search ranking for a particular keyword orset of keyword phrases. For example, if you’re a Toronto law firm and you have created a “Commercial Real Estate Lawyer” landing page, you […]

6 Simple SEO Tips to Boost Your Website Search Ranking for 2022

SEO 2022

With 2022 on the way and lots of things continuing to change in the world, search engine optimization, or SEO, remains a critical aspect of a company’s overall digital marketing. SEO helps a website appear higher on search results when their target audience is searching for products or services related to the company. This is especially important in today’s highly digitalized world.

What Are Negative Keywords And Why Do You Need to Include Them In Your Google Ads Campaigns?

Google Ads Negative Keywords

What Are Negative Keywords And Why Do You Need to Include Them In Your Google Ads Campaigns? Negative keywords let you exclude search terms from your campaigns and bid on specific keywords related to your customers’ interests. Using negative keywords improves your targeting and increases your advertising ROI. How Negative Keywords Work When researching negative […]

6 Google Analytics Custom Alerts You Should Create To Track Website Irregularities!

Google Analytics Custom Alert

6 Google Analytics Custom Alerts You Should Create To Track Website Irregularities! Google Analytics’ Custom Alerts feature lets you create alerts based on conditions you specify. For example, you can set an alert for when the number of website visitors to a landing page on your website increases by 200% day-over-day. Setting up and receiving […]

5 Top Questions About SEO Answered!

SEO Tips

Search engine optimization, commonly known as SEO, is an industry jargon that gets thrown around in meetings. What is SEO exactly? We will answer five commonly asked questions about SEO in this article!

5 Risky SEO Tactics You Must Know and Avoid At All Costs

Risky SEO Tactics

5 Risky SEO Tactics You Should Avoid At All Cost Search engine optimization, or SEO, is a critical element of a website’s overall digital marketing. By engaging in effective SEO tactics such as writing informative content on your website or improving your website’s pagespeed to deliver optimal user-experience, your website will increase its chance of […]

5 Google Ads Tips for Vancouver Businesses in 2022

Vancouver Startup

5 Google Ads Tips for Vancouver Businesses in 2022 Google Ads is one of the most effective digital marketing programs to drive conversions and sales. With Google Ads, you can only pay advertising dollars when a user clicks on your ad that appears after the user searches for a search term that you bid for […]

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